Trousson, Raymond / Vercruysse, Jeroom (dir.), Dictionnaire general de Voltaire. (Champion classiques, references et dictionnaires 18) 1272 p. 2020:10 (Champion, FR) <670-9>
ISBN 978-2-38096-016-7 paper ¥7,064.- (税込) EUR 38.00

Shmueli, Galit / Bruce, Peter C. / Gedeck, Peter et al., Machine Learning for Business Analytics: Concepts, Techniques, and Applications in R. 672 pp. 2023: (Wiley, US) <692-140>
ISBN 978-1-119-83517-2 hard ¥31,035.- (税込) US$ 143.95 *

MACHINE LEARNING FOR BUSINESS ANALYTICS Machine learning -also known as data mining or data analytics- is a fundamental part of data science. It is used by organizations in a wide variety of arenas to turn raw data into actionable information. Machine Learning for Business Analytics: Concepts, Techniques, and Applications in R provides a comprehensive introduction and an overview of this methodology. This best-selling textbook covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation, and network analytics. Along with hands-on exercises and real-life case studies, it also discusses managerial and ethical issues for responsible use of machine learning techniques. This is the second R edition of Machine Learning for Business Analytics. This edition also includes: A new co-author, Peter Gedeck, who brings over 20 years of experience in machine learning using RAn expanded chapter focused on discussion of deep learning techniquesA new chapter on experimental feedback techniques including A/B testing, uplift modeling, and reinforcement learningA new chapter on responsible data scienceUpdates and new material based on feedback from instructors teaching MBA, Masters in Business Analytics and related programs, undergraduate, diploma and executive courses, and from their studentsA full chapter devoted to relevant case studies with more than a dozen cases demonstrating applications for the machine learning techniquesEnd-of-chapter exercises that help readers gauge and expand their comprehension and competency of the material presentedA companion website with more than two dozen data sets, and instructor materials including exercise solutions, slides, and case solutions This textbook is an ideal resource for upper-level undergraduate and graduate level courses in data science, predictive analytics, and business analytics. It is also an excellent reference for analysts, researchers, and data science practitioners working with quantitative data in management, finance, marketing, operations management, information systems, computer science, and information technology.

Cole, Thomas A. / Verbinnen, Paul, Collaborative Crisis Management: Prepare, Execute, Recover, Repeat. 184 pp. 2022:9 (U. Chicago Pr., US) <692-227>
ISBN 978-0-226-82135-1 hard ¥20,482.- (税込) US$ 95.00 *
ISBN 978-0-226-82137-5 paper ¥4,851.- (税込) US$ 22.50 *

Two experienced corporate crisis advisors offer a thorough and approachable guide to successful crisis management from anticipation to resolution. All organizations face crises from time to time, and at a time when news, information (or misinformation), and rumors can spread quickly, a timely and thoughtful response to a crisis, is critical. In this book, two industry insiders offer a primer on how organizational leadership should prepare for and handle crises. The steps, plans, and cautions they offer show how organizations can deal openly and honestly with challenges while continuing to survive and prosper. Thomas A. Cole and Paul Verbinnen show how successful crisis management requires a multi-disciplined approach enacted collaboratively under strong leadership. Drawing on many real-world examples, they speak to not only what to do during a crisis, but also the need for preparedness and post-crisis follow-up. The book is organized around a broad range of discrete issues that need to be addressed in managing any crisis and provides the steps required to successfully address each of those issues. The authors urge crisis managers to focus attention equally on four phases of management: prepare, execute, recover, and then repeat (after reflecting on the results of the last crisis) with the next one. The emphasis is on preparation and planning, setting up the procedures, and organizing the teams that will respond to each crisis. Unlike other crisis books that focus solely on communication, Collaborative Crisis Management goes further and in addition to communication, it discusses both the legal obligations and organizational challenges that accompany a crisis. The result is an indispensable guide for leaders, board members, and business students.

Diermeier, Daniel, Reputation Analytics: Public Opinion for Companies. 272 pp. 2023:3 (U. Chicago Pr., US) <692-228>
ISBN 978-0-226-02962-7 hard ¥9,702.- (税込) US$ 45.00 *

A scientific approach to corporate reputation from the field's leading scholar. Public opinion is a core factor of any organization's success-and sometimes its failings. Whether through crisis, mismanagement, or sudden shifts in public sensibility, an organization can run afoul in the span of a Tweet. In Reputation Analytics, Daniel Diermeier offers the first rigorous analytical framework for understanding and managing corporate reputation and public perception. Drawing on his expertise as a political scientist and management scholar, Diermeier incorporates lessons from game theory, psychology, and text analytics to create a methodology that has immediate application in both scholarship and practice. A milestone work from one of social science's most eminent scholars, Reputation Analytics unveils an advanced understanding of an elusive topic, resulting in an essential guide for academics and readers across industries.

Jones, Benjamin F. / Lerner, Josh (eds.), Entrepreneurship and Innovation Policy and the Economy. Volume 2. (NBER - Entrepreneurship and Innovation Policy and the Economy) 175 pp. 2023:3 (U. Chicago Pr., US) <692-229>
ISBN 978-0-226-82829-9 paper ¥12,936.- (税込) US$ 60.00 *

Rigorous nonpartisan research on the effects of economic forces and public policy on entrepreneurship and innovation. Entrepreneurship and innovation are widely recognized as drivers of economic dynamics and long-term prosperity. This series communicates key findings about the implications of entrepreneurial and innovative activity across the economy. In the first paper, Joseph Barberio, Jacob Becraft, Zied Ben Chaouch, Dimitris Bertsimas, Tasuku Kitada, Michael Li, Andrew Lo, Kevin Shi, and Qingyang Xu explore pharmaceutical firms' weak incentives to develop vaccines against prospective diseases-due to high investment risks, low expected returns, and the rarity of pandemics- and consider a portfolio approach to financing vaccine research. Next, Daniel Hemel and Lisa Larrimore Ouellette describe a "trilemma" between quality, price, and access that appears after a generic pharmaceuticals patent expires, and show that it is difficult in a regulatory context to achieve distinct goals around price, access, and quality simultaneously. In the third paper, Silvia Dalla Fontana and Ramana Nanda examine the role of patents in the transition to a carbon-free world. They find relative to other technological areas, "Net Zero patents" are close to the scientific frontier, but due to difficulties of commercializing inventions, the share of such patents that are venture-backed has been increasingly directed to areas outside clean tech and other "deep" technologies. Jacquelyn Pless examines the effects of divestment from firms in "dirty" industries on innovation to combat climate change, or "green innovation." She finds that compared with divesting, investing in firms and engaging with green corporate governance practices may induce more green innovation. Next, Robert Fairlie and David Robinson find that Black-owned innovative-intensive new businesses start smaller than their peers and do not converge in size over time. Differential access to bank financing is a major factor. Also "soft information," which can help new businesses without established track records, can increase barriers for black founders and limit entrepreneurial pathways to prosperity. Finally, Jonathan Gruber, Simon Johnson, and Enrico Moretti consider the regional concentration of innovative activity in the United States. They find that while the concentration of activity has net advantages today, understanding the long-term benefits of more diffuse innovation clusters -including equity, industrial diversification, and talent development-is important.

イノベーション・プロジェクト・マネジメント　第2版
Kerzner, Harold, Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects. 2nd ed. 624 pp. 2022:11 (Wiley, US) <692-230>
ISBN 978-1-119-93124-9 hard ¥21,344.- (税込) US$ 99.00 *

INNOVATION PROJECT MANAGEMENT ACTIONABLE TOOLS, PROCESSES, AND METRICS FOR SUCCESSFULLY MANAGING INNOVATION PROJECTS, WITH EXCLUSIVE INSIGHTS FROM WORLD-CLASS ORGANIZATIONS AROUND THE WORLD The newly revised Second Edition of Innovation Project Management offers students and practicing professionals the tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program. The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently. The Second Edition includes exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor's Manual via the book's companion website. Specific ideas discussed in Innovation Project Management include: Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product developmentIdentifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreementsImplications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biasesMeasuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.

Mayberry, Matt, Culture Is the Way: How Leaders at Every Level Build an Organization for Speed, Impact, and Excellence. 272 pp. 2023:3 (Wiley, US) <692-231>
ISBN 978-1-119-91365-8 hard ¥6,036.- (税込) US$ 28.00 *

Energize employee engagement and drive cultural excellence throughout your organization In Culture Is the Way: How Leaders at Every Level Build an Organization for Speed, Impact, and Excellence, former NFL Pro, world-renowned keynote speaker, and management consultant Matt Mayberry delivers an incisive and hands-on blueprint to employee engagement and peak productivity. In the book, you'll explore how leaders, at every level, can build a workplace culture that drives organizational excellence and unleashes the full potential of every employee. You'll also learn: How to build a culture where people can become the best version of themselves and transform organizational performanceFive common roadblocks that prevent leaders from from using culture to get the best from their people and how to overcome themHow to implement your playbook for cultural excellence across your entire organization An essential roadmap to organizational transformation with an unbending focus on the importance of workplace culture, Culture Is the Way will earn a place on the bookshelves of managers, executives, and other business leaders seeking to improve the performance of their team members.

Mullins, John, Break the Rules!: The 6 Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World. 240 pp. 2023:4 (Wiley, US) <692-232>
ISBN 978-1-394-15301-5 hard ¥6,252.- (税込) US$ 29.00 *

Discover the six counter-conventional mindsets to be a changemaker In Break the Rules!: The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World, celebrated London Business School entrepreneurship professor, keynote speaker, and best-selling author Dr. John Mullins delivers an eye-opening and insightful exploration of what sets successful entrepreneurs apart from other business people and from those who fail to reach their goals. You'll discover a compelling argument that successful entrepreneurs exhibit one or more of the six break-the-rules mindsets revealed in this book. Each of these six mindsets can be learned, practiced, and built upon-by anyone, in any business setting large or small, old or new-, to create thriving businesses that grow and prosper. Mullins draws on over two decades of research to show you how to do exactly that. You'll also find: Explanations of why the six break-the-rules mindsets fly in the face of conventional business and business school wisdomStrategies for dealing with, skating around, or otherwise overcoming the daunting obstacles that stand in every innovator's wayWays to challenge assumptions and mitigate risk in order to take advantage of opportunities that present themselves along your entrepreneurial pathSteps you can take now to make one or more of these mindsets your own.An essential new take on entrepreneurship and on what it takes to be or become more "entrepreneurial," Break the Rules! sheds new light on an oft-discussed-but rarely understood-area of business.

Oehlschlaeger, Patricia, Future Perspectives on Business Negotiations. (Schriftenreihe zum Verhandlungsmanagement 19) 194 S. 2022:11 (Kovac, GW) <692-233>
ISBN 978-3-339-13256-7 paper ¥20,197.- (税込) EUR 85.80 *

Verhandlungen sind komplexe Entscheidungsfindungsprozesse, die durch ein dynamisches Geschaeftsumfeld und globale wirtschaftliche Einfluesse gekennzeichnet sind. Obwohl Verhandlungen wesentlich zur Unternehmensleistung und zur strategischen Unternehmensplanung beitragen, wird der Entwicklung von Verhandlungen in der Zukunft noch kein Fokus zugeordnet. Um das Feld der Zukunftsforschung in Verhandlungen zu erweitern, erste Orientierungshilfen fuer Verhandlungsfuehrer und ihre unternehmerischen Entscheidungen zu liefern und die Ableitung praxisrelevanter Forschungsergebnisse zu ermoeglichen, untersucht Patricia Oehlschlaeger anhand von explorativen Studien die Verhandlungszukunft. Dazu werden die Forschungsergebnisse aus der Vergangenheit und der Gegenwart zur Gewinnung von allgemeinem Zukunftswissen ueber den Einfluss von Trends auf Verhandlungen genutzt. Diese Erkenntnisse bilden die Grundlage fuer die Bildung von ganzheitlichen Verhandlungsszenarien, die durch stark miteinander verknuepfte Einflussfaktoren charakterisiert sind, die zukuenftige Verhandlungen bestimmen werden. Die effektive Vorbereitung von Verhandlungsfuehrern auf die Zukunft ergaenzt die Erkenntnisse, indem die Gestaltung von Verhandlungstrainings fuer eine nachhaltig gesteigerte Verhandlungsleistung untersucht wird. Jedes Paper der kumulativen Dissertation untersucht einen der skizzierten Themenbereiche. Im ersten Paper wird anhand von zukunftsorientierten Verhandlungsfaktoren analysiert, wie sich verschiedene Megatrends auf Geschaeftsverhandlungen auswirken. Die Ergebnisse einer Online-Befragung von Verhandlungspraktikern und Experteninterviews zeigen eine globale Zukunftsorientierung mit lang- und kurzfristigen Partnerschaften, zunehmender Vernetzung und steigende Erwartungen an die Verhandlungsfuehrer, die verstaerkte Komplexitaet zu bewaeltigen. Die Identifizierung und Gestaltung von ganzheitlichen Verhandlungsszenarien ist Untersuchungsgegenstand des zweiten Papers, um den Erwerb von Zukunftswissen ueber Geschaeftsverhandlungen zu ergaenzen. Mit den qualitativen und quantitativen Methoden des Szenario-Ansatzes werden in einem mehrstufigen Prozess fuenf ganzheitliche Verhandlungsszenarien entwickelt, die empirisch validierte, strategische Orientierungshilfen fuer die Zukunft darstellen. Die szenariouebergreifenden Entwicklungen implizieren eine hohe Interaktion zwischen den Verhandlungspartnern und die Foerderung von Innovationen innerhalb von Geschaeftsbeziehungen. Zudem zeigen sie einen Bedarf fuer die Integration von Verhandlungstechnologien auf, verdeutlichen den Nutzen von qualifizierten Verhandlern und unterstreichen die Relevanz eines pragmatischen und flexiblen Verhandlungsverhaltens. Im Mittelpunkt des dritten Papers steht die Vorbereitung von Unternehmen auf die Zukunft durch die Gestaltung effektiver Verhandlungstrainings. Trainings stellen eine Grundlage zur Verbesserung der Verhandlungsleistung dar und koennen Verhandlungsfuehrer mit den erforderlichen Kompetenzen zur Bewaeltigung kuenftiger Herausforderungen ausstatten. Der Vergleich von Verhandlungstrainings mit Praktikern in verschiedenen Trainingsmodalitaeten zeigt auf, dass trotz der zunehmenden Bedeutung von Online-Schulungen in den letzten Jahren, persoenliche Verhandlungstrainings effektiver sind als Online-Verhandlungstrainings. Die Dissertation schliesst mit der Verknuepfung, Zusammenfassung und Diskussion der Studienergebnisse und der Ableitung von Implikationen fuer die Praxis, sowie den Limitationen und Implikationen fuer die zukuenftige Forschung.

Van Clieaf, Mark / Montgomery, John, Net Zero Business Models: Winning in the Global Net Zero Economy. 400 pp. 2023:3 (Wiley, US) <692-235>
ISBN 978-1-119-89506-0 hard ¥6,457.- (税込) US$ 29.95 *

Future-proof your business with a credible net-zero transition plan for the new economy. Net Zero Business Models: Winning in the Global Net Zero Economy delivers a breakthrough approach to transition from business models contributing to climate disaster to Net Zero Business Models crucial to sustainability and profitability. Based on the authors' business advisory expertise and insights from their research with over 200 best-in-class global companies, this book is an indispensable guide for executives, corporate directors, and institutional investors. Discover how to implement a bona fide net zero transition plan and processes to: Identify new Board and Investor expectations for Net Zero Transition Plans (Beyond ESG)Ensure the Five eco-efficiency plans, processes and value drivers are in place as the foundation for a credible transition planSelect one of Four Pathways to a Net Zero Business Model as strategic optionsApply the Three Domains for Systems Thinking required by leaders for Net Zero strategic leadershipAlign key metrics, targets, and incentive designs to accelerate business model transition Metrics and Targets are not a plan, and a commitment to net zero is not a business strategy. Net Zero Business Models has been endorsed by C-Suites, Boards and Institutional Investors representing over $ 80 trillion in assets under management. This is the playbook you need to win in the Net Zero Global Economy.