This book provides a theory of the juridification of business ethics. Ethical codes pop up everywhere in the business world and increasingly resemble the code of law. A focus on compliance rather than reflection becomes the norm. Legal perspectives replace ethical perspectives, turning ethicists into lawyers without a law degree. This juridification of business ethics conceals a diminishing trust in ethics, as legal reasoning substitutes philosophical thinking. By appealing to the critical study of law, Bart Jansen advocates for a renewed focus on the ethical side of business. This book shows the importance of a good balance between law and ethics in business and is of great interest to both academics and professionals.

This book provides an overview of the progress in Spanish tourism geography, particularly after the overlay of financial, pandemic and climate crisis, by the scrutiny of the different geographical areas and variables of analysis. It shows the diversity of geographical environments and their varied relationship with tourism, from the emptied inland regions to urban heritage in historic centres to coastal resorts. The book also introduces the analysis of the most important variables when studying the implications of Spanish tourist specialization. How are the beaches with intensive tourist use managed? What socio-spatial processes do leisure-rooted migrations involve? What are the labour conditions in the Spanish tourism industry? How does saving water boost tourism growth? The book offers answers through a methodological specificity of Spanish geography, which is highly oriented towards the analysis of public policies and even the proposal of new planning and methodology formulas that go beyond diagnostic studies.

The domestic perspective, or that of insiders, of these scientists residing in Spain bestows them with special codes for conducting interpretations and analyses based on their everyday proximity to a territory characterised by its intense touristification. The tourism and real estate specialisation that Spanish society, together with its territory and institutions, have forged since the beginning of "developmentalism" permeates this scientific analysis.

By providing a strong conceptual and empirical portrait, this book is a great resource for students and scholars in geography of tourism, as well as for social scientists and policy makers.

This book explores the growing demand for accessible tourism experiences and demonstrates how the perspective of digital ecosystems can play a vital role in creating more inclusive destinations. Through a combination of conceptual arguments and real-world case studies, the book sheds light on the practical aspects of accessible tourism.

Statistics reveal that over one billion people have severe or moderate disabilities, emphasizing the urgent need for enhanced accessibility in tourism. However, both industry practices and academic research in this field are still lagging behind. The book highlights the challenge of establishing coordination among various stakeholders, including transport operators, hospitality firms, and public authorities, which has hindered the design and implementation of inclusive tourism experiences.

In addition to its theoretical insights, the book delves into several practical case studies that showcase successful examples of accessible tourism.

This book reports on cutting-edge research concerning social practices. Merging perspectives from various disciplines, including philosophy, biology, psychology and cognitive science, and economy, it discusses theoretical aspects of social behavior along with models to investigate them, and presenting key case studies as well. Further, it describes concepts related to habits, routines, and rituals and examines important features of human action, such as intentionality and choice, exploring the influence of specific social practices in different situations. Based on a workshop held on April 2022 at the World Congress on Universal Logic (UNILOG 22), in Crete, and including additional invited chapters, the book offers fresh insights into the fields of social practice and the cognitive, computational, and philosophical tools to understand them.

Increasingly, the tourism industry is looking towards sustainability, responding to public demand and local environmental policy. This monograph explores the concept of sustainability in the context of heritage and tourism studies, as well as examining the practices adopted to realize or enhance the sustainability of these industries. Beginning with a broad overview, outlining the theory and scholarly landscape, this book then focuses on cases of sustainable tourism in Japan, exploring the concept of 'mottainai'. Mottainai is a traditional Japanese term and means an ethical attitude towards the use of a range of resources needed for human life. This Japanese word can be understood as 'what a waste', and can promote the environmentally-friendly way of life, encouraging reduce, reuse and recycle.

This book will be of interest to scholars and students of heritage, tourism, and sustainability management; both those interested in Japan specifically, and those who are interested in new approaches for sustainability in tourism management.

This open access book considers the growing field of heritage tourism from community perspectives. It explores how the Cham-Vietnam's large ethnic minority-reconcile their needs for economic development with the boundaries circumscribed by their traditional culture. It examines struggles that local minority stakeholders like the Cham face when trying to participate in areas of development that typically fall under State control. How will tourism affect the ancient sacred spaces that are the Cham's lifeblood? In what areas is their participation permitted? From what areas are they excluded? Through a novel mix of indigenous methods, participant observation, local voices, and rich ethnographic description, this book provides a rare glimpse into the discourses that have been percolating throughout the community in recent years. The relevance of this study extends beyond the Cham community, and aims to resonate with experiences of the myriad indigenous and minority communities around the world who face similar issues with heritage conservation and tourism development. This book is of interest to students and researchers of heritage studies, tourism management, cultural studies, Asian studies, as well as policymakers, and academicians seeking current research on the connections between culture, conservation, sustainable development, and tourism.

This open access book presents three future consumption trends-technology, sustainability, and wellbeing-and discusses what impact those trends will have on the ways we shop.

What will be important to the consumers of the future? And how will their retail experiences look and feel? Will technology, sustainability, and wellbeing trends fundamentally change how we consume? And how should retail managers respond to these trends in order to provide the customer experiences of the future? Blending academic perspectives with reflections from innovative retailers, this book explores all these questions and more.

Essential reading for retail managers who want to know how future consumption trends will affect the industry, this book also benefits students and researchers of retail and consumption who want to better understand how these interdependent fields are linked.

"Hey Google, how can you help me reach more customers and strengthen my brand?"
Voice-enabled technologies are an integral part of our lives, and they present vast opportunities for marketers who are up to the challenge. With Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement, marketers learn key strategies and tactics of the voice world while following a clear roadmap for developing and executing a voice marketing program.
How should marketers best approach voice and conversational AI to ensure an optimal return on their investments? Since voice can both activate consumer behavior and help build the brand image, what is the right media mix for a marketer? How does voice fit with a marketer's other channels, particularly online and mobile? What is appropriate content for this new channel and how can a marketer best go about creating that content? What are the legal and ethical issues that marketers need to address? What makes for a good development partner to implement voice initiatives? And what metrics should marketers use to judge the success of their voice efforts?
Filled with real-world examples and behind-the-scenes stories, Voice Marketing is grounded in research-based theory and decades of experience. Case studies from the Allstate, Butterball, Coca-Cola, Domino's, Lucky Charms, Mercedes, Nike, Sony, Tide, and more combine with guest perspectives from the worlds of conversational AI, voice technology, academia, and marketing to deliver a ready-to-implement plan for success in the voice environment.

Europe is often discussed in the context of crisis, usually economic or political. Less prominent these days is Europe's spiritual crisis; an important topic throughout the previous century. Various catastrophes put in doubt the rationalist principles on which Europe had based itself. The current relativist intellectual and political climate can still be seen as an expression of this. Rather than following attempts to counter this via the restoration of a supposedly European essence (often in terms of Christianity or rationalism), this book attempts to think the crisis through to its end and to articulate the truth which manifests itself in it.
The themes of this book - Europe, phenomenology and politics - share a concern with the crisis as the dissolution of the world, that is, the dissolution of a shared horizon of human existence. Among phenomenologists, Husserl and Patocka foremost have linked this problematic to reflections on the idea of Europe itself. They represent two distinct perspectives, corresponding to different historical situations. Nonetheless, what is presented here is not primarily the continuity between their thought and their historical circumstances, but rather the underexamined continuity between their phenomenology and their thought on Europe and politics.
Applying phenomenology to politics, Husserl's and Patocka's thought are used to assess the justification for and limits of liberal and agonistic political philosophy respectively. By analysing the concrete ways in which our world is structured experientially, the limits of the ideal of rational reconciliation are shown. An alternative conception of politics is developed on the basis of the breakdown of Europe's rationalist ideal, that is, on the basis of the truth which manifests itself in Europe's crisis, without lapsing into a relativism where anything goes. This leads to an agonistic conception of liberal democracy based on Patocka's phenomenological concept of problematicity.

Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustainability. The study of the interface between consumers, society, and marketing is crucial for understanding the complex interactions between individuals and the products and services they consume and the resulting implications. In this book, the authors delve into the latest research and theories on the subject, providing insight into the various factors that shape consumer behavior and the broader impacts of marketing on society. Whether you are a student, professional, or simply curious about the topic, this book will provide a valuable resource for your learning and exploration.

Instead of treating ethical foundations and critical marketing perspectives separately, this book merges them and takes a broader sustainability perspective. It examines the various ways in which businesses are incorporating sustainability into their marketing strategies, and the impact these efforts are having on consumers, the economy, and the planet.

• Evolution of marketing thought
• Critique of marketing
• Sustainable marketing
• Social marketing
• Evolving consumer representations and roles, and many more

Corporate finance plays a vital role in every business as it pertains to an array of financing and investment decisions. Where most corporate finance books provide tools for public companies, this book presents new approaches and methods for planning and valuing private firms. Chapters discuss how typical valuation methods may not be perfectly adaptable to private firms and their investment decisions: in particular showing how the widely used Capital Asset Pricing Model cannot be precisely applied for the estimation of cost of equity for private companies, and the limitations of market multiples which may not match individual company features.

The book suggests new ways of financial forecasting that can be better tailored to private businesses, such as by exploiting the concept of financial breakeven based on debt serviceability that departs from the more traditionally used concept of the revenue-cost breakeven. Topics including financial planning, working capital management,the cost of capital, and valuation methods are all covered. This book will be of interest to consultants, analysts and accountants working in private firms, as well as academics and students who are interested in an empirical assessment of the role of corporate finance in private businesses versus larger public companies.

The transformative role of culture, its ability to create value for the benefit of current and future generations, is widely recognized by academics of many disciplines, professionals and policymakers. Notwithstanding, how culture can be a driving force for economic growth, a source of welfare and tools for social inclusion, still deserves to be investigated at various levels, starting with local communities. This book attempts to explain the relevance of accounting knowledge for managing cultural heritage by sustainable, resilient, accountable organizations, regardless of their public or private institutional form.

The rule of law represents the heart of constitutionalism. Public power can only be legitimately exercised if it is based on and complies with the law. The Constitution and its fundamental values - human dignity, freedom and equality - are the ultimate sources of orientation for the rule of law. Domestic rule of law is complemented by its external dimension, the duty to respect international law and, for EU member states, supranational law.

For the World Jurist Association, the realization of the Rule of Law has been the central concern since its founding more than 60 years ago. Its biennial world congresses, which bring together leading figures from politics, the judiciary and academia under the presidency of Javier Cremades, focus on the universal importance of the rule of law, which experts from numerous countries discuss on the basis of current problem areas.

At the 2021 World Law Congress in Barranquilla, Colombia, one central topic was the tension between combating pandemics and the rule of law. The contributions gathered here examine how this challenge was met in political-legal practice, and the role of constitutional jurisdiction in the process. They analyze and evaluate the legal situation in numerous countries in Europe and Latin America. In addition, they reflect on fundamental issues, such as the concept of the rule of law, its relationship to democracy, its universal character and its implementation via jurisprudence.

Digitalization is a key concept in our economy and society today. Carbon neutrality initiatives, the need to improve productivity, globalization, and new ways of working are all seeking breakthroughs by way of digitalization. What's more, digitalizationrequires free and fair competition in order to encourage technological innovation. The search for transparent and clear competition laws is essential to promote efficient and effective research and development and to promote public awareness through competition.