経営学・会計学 — 全 下位分類

Turn foresight into action with practical tools for strategic decision-making in uncertainty

In a world where the future arrives faster than planning cycles, leaders face a critical 'Decision Gap' between knowing what might happen and making confident choices today. From Foresight to Action by Joana Lenkova solves this problem by transforming futures intelligence into concrete strategic action.

From Foresight to Action provides five Strategic Future Labs that function as flight simulators for decision-making under uncertainty. Each Lab addresses critical strategic questions through plausible scenarios, dilemmas, and practical tools. Readers will build a complete Futures Strategy Canvas, where choices across customer, product, risk, innovation and strategy are brought together into a coherent, outside-in view.

In the book, you'll find:

• Five standalone Strategic Future Labs with practical tools including The Future Relevance Assessment (framing decisions on product relevance under future conditions), The Strategic Decision Tree (helping leadership teams turn important external forces into explicit choices), and The Future Opportunity Mapping (translating future pressure into opportunity spaces)
• A complete outside-in strategy model connecting future customers to products, opportunities, strategies, and organisational capabilities
• Actionable checklists and 'Next moves' guidance applicable immediately to your own strategic challenges
• Frameworks for understanding decision patterns, cognitive biases, and risk posture in strategic choices
• Practical methods for embedding foresight into culture, leadership, governance, and planning processes to build continuous strategic adaptation

Ideal for executives, managers, strategists, leaders, and decision-makers across organisations, From Foresight to Action transforms the way you approach strategy by treating the future as something you shape, not something that happens to you, providing the practical tools to make better decisions in an uncertain world.

"One of the most thoughtful books on foresight I've read in a long time, connecting futures thinking directly to real decisions."
-Lia Arvidsson, Futurist, H&M Group

"Not theory dressed up as strategy - this is a playbook for leaders making decisions without perfect information."
-John Sanei, Futurist and Global Keynote Speaker

Presence is the greatest gift we can give and the one we need most.

The Gift of Connection is a timely and practical guide to restoring human connection in two places people need it most: the workplace and the home. In a world where digital distractions dominate and loneliness is rising, Mark Ostach, a globally recognized speaker and author on human connection and digital wellness, helps readers reconnect with themselves, their coworkers, and their loved ones through intentional practices rooted in belonging, empathy, listening, and love

From boardrooms to living rooms, Ostach reveals how digital overload is quietly eroding our attention, relationships, and wellbeing. He introduces Mark's Law, which observes that every decade since the year 2000 our attention spans have decreased by two seconds-placing the future of our ability to focus in real jeopardy.

If you are tired of running on empty and ready to feel more grounded and connected, Ostach will help you slow down, reset your inner rhythm, and reclaim the power of human presence.

With masterful storytelling, simple reflection prompts, and actionable insights, this book empowers readers to restore what matters most through his transformative GIFTS framework. Readers will learn how to:

• Build teams where people feel safe, valued, and seen
• Strengthen relationships at home with courage and presence
• Practice daily habits that deepen human connection in a digital world
• Create cultures of belonging in both professional and personal spheres

Whether you're leading a company or a family dinner, The Gift of Connection will help you show up with more heart, humility, and humanity. Because no matter how advanced technology becomes, the greatest gift will always be the gift of one another.

This book offers contemporary insights into the intersection of sustainable development, leadership, innovation, and organizational performance within Vietnam. Featuring 25 selected papers presented at the 20^th Academy of Global Business Advancement (AGBA) World Congress held in Bangkok, Thailand, this book brings together research from scholars across Vietnam, Malaysia, Indonesia, Saudi Arabia, India, Germany, the United Kingdom, and the United States addressing real-world challenges in public governance, green management, digital transformation, and global business within Vietnam. Special attention is given to Vietnam's evolving business landscape and policy environment, while comparative insights from other regions help expand understanding of global trends in development and innovation. The work also highlights critical themes such as artificial intelligence in marketing and governance, internationalization of global firms, the post-pandemic effects on SMEs, and sustainable practices in hospitality and manufacturing. This book is a valuable resource for researchers, practitioners, policymakers, and graduate students in the fields of business, economics, sustainability, innovation management, and public administration.

Master Fintech Innovation, AI, and the Future of Global Finance

Mastering the Future of Finance: How Data, Trust, and Tech Are Reshaping the Global Economy provides a structured learning journey through the forces redefining financial services. Written by Michelle Beyo, CEO of Finavator and a fintech leader with over 20 years of experience, this book maps the convergence of AI, open data, and digital identity into a strategic foundation for the digital economy.

This book cuts through the noise of Fintech, BaaS, embedded finance, open data, digital identity, cybersecurity, AI, blockchain, and the rise of digital currencies to give you the knowledge to understand, adapt, and lead. The book builds understanding step by step across ten comprehensive chapters, giving every reader the context to navigate the future of finance. Beyo introduces the 9 Influential Elements as core principles of transformation and examines how data rights, trust frameworks, and emerging technologies create both opportunity and responsibility for organizations.

Readers will also find:

• Financial Innovation. Practical analysis of the rise of Fintech, Banking as a Service (BaaS), and the shift from Embedded Finance to Agentic Payments.
• Trust as the New Currency. Exploration of Digital Identity, Data Rights, and Cybersecurity strategies underpinning consumer-centric financial system design.
• Groundbreaking Technology. Coverage of AI applications, Blockchain, and Digital Currencies, including Stablecoins and Wholesale CBDCs as transformative innovations.
• Global Perspectives. Insights drawn from the author's direct experience and interviews with a diverse roster of industry experts and visionary thinkers who are featured speakers at major global events.

Designed for leaders at financial institutions, fintech founders, and professionals seeking to understand where finance is heading, this book connects technology trends with trust principles to equip readers with the strategic perspective needed to lead in a rapidly evolving financial landscape.

Navigate the structural revolution transforming how organizations form, scale, and compete

The risk isn't AI replacing people - it's AI-enabled companies replacing entire organizations. No One Works Here reframes the organization itself, showing how AI functions as active nodes inside every enterprise. MIT Sloan Senior Lecturer Paul Cheek positions AI as a structural revolution mechanizing cognition, giving rise to a new archetype: the AI-Driven Enterprise.

The book moves systematically from threat to action. Readers confront existential risks to traditional models, gain conceptual clarity on AI-redefined structures, then explore opportunities across entrepreneurship, private equity, and government. Practical frameworks include the AI Opportunity Matrix and AIDE Institute research on successful implementation, showing how AI compresses timelines and why distribution becomes the bottleneck when everyone can build.

Readers will also find:

• A complete framework for understanding AI-Driven Enterprises (AIDEs) and their economics, showing how companies operate when they run on shared human and machine intelligence
• Evidence-based adoption strategies from AIDE Institute research that demonstrate what successful early adopters are doing differently
• Sector-specific guidance for applying AI in deep tech, medtech, pharma, and private equity to reduce R&D friction and transform investment playbooks
• The 4 C's framework for developing an AI-ready workforce focused on creativity, critical thinking, communication, and curiosity
• Actionable starting points including the practical tinker time exercise that helps leaders and entrepreneurs begin individual experimentation today

No One Works Here is essential reading for executives, managers, entrepreneurs, and educators navigating the shift to intelligent systems. Combining urgent competitive analysis with practical frameworks, it equips leaders to build companies that thrive when intelligence organizes itself and leadership becomes defining intent.

Master the YouTube algorithm and transform your channel into a thriving, revenue-generating business

Even experienced YouTube creators struggle to understand the platform's complex algorithm and grow their audiences profitably. The YouTube Formula, Second Edition by Derral Eves, a video marketing expert who has generated billions of views, provides proven strategies for YouTube success. This comprehensive guide reveals algorithm mechanics and delivers actionable advice for building a sustainable creator business.

The updated edition includes brand new case studies and addresses emerging trends. Readers discover how to leverage AI tools, optimize shortform content and YouTube Shorts, master livestreaming, and build loyal fandoms. The book provides data-driven strategies for launching channels, creating compelling content, driving subscriber growth, and increasing engagement.

The book offers:

• Detailed explanations of how the YouTube algorithm evaluates and recommends content to maximize reach
• Proven techniques for driving rapid view and subscriber growth based on billions of views generated
• Comprehensive guidance on AI tools, shortform content, and livestreaming strategies for modern creators
• Real-world case studies from successful YouTube creators demonstrating strategies in action
• Data-driven approaches to monetization, audience development, and community building that generate revenue

Perfect for YouTube creators, content creators, social media strategists, brand managers, entrepreneurs, and video marketers, The YouTube Formula delivers the insider knowledge and practical strategies you need to achieve commercial success on the world's largest video platform and build a thriving creator business.

Transform yourself from a trusted strategic advisor to a trusted strategic influencer. Become the advisor/influencer leaders rely on for strategic clarity and trusted counsel.

Executives face relentless pressure, ambiguity, and isolation, requiring advisors who deliver actionable counsel. In Influencing Leaders, James E. Lukaszewski and Helio Fred Garcia provide the proven framework for becoming a trusted strategic influencer partner that leaders turn to when facing critical decisions.

The book presents seven essential disciplines: establishing trustworthiness, mastering verbal influence, developing management perspective, thinking strategically, recognizing patterns, structuring constructive advice, and teaching leaders to apply counsel effectively. Practical tools include the Three-Minute Drill, Five Imperatives for Advisors/Influencers, Pattern Recognition techniques, and assessments for developing capabilities.

Readers will also find:

• The five components of trust and ten ways advisors commonly lose it, providing a clear roadmap for building and maintaining credibility with executives
• Frameworks for structuring advice that's clear, actionable, and strategically relevant
• Pattern recognition techniques that enable advisors and influencers to forecast future challenges by identifying recurring organizational and market dynamics
• Methods for developing a management perspective that allows advisors and influencers to see the world through the leader's eyes and understand executive priorities
• Communication strategies for delivering counsel with the clarity, brevity, and impact that time-pressured executives require

Influencing Leaders: The Seven Disciplines of the Trusted Strategic Advisor is perfect for mid-career professionals, external consultants, and anyone aspiring to influence organizational leaders. Influencing Leaders demonstrates that true influence is about mastering the disciplines of foresight, strategic thinking, and trust that make trusted strategic advisors and influencers essential to leaders making their most challenging decisions.

Becoming a trusted strategic advisor and influencer is a personal journey that requires discipline, self-reflection, and a commitment to serving leaders effectively. By mastering the seven disciplines and adopting a strategic mindset, advisors and influencers can achieve the six aspirations common among all trusted strategic advisors and influencers: acceptance, access, impact, inclusion, influence, and respect, all crucial to the leaders they serve.

Ultimately, the strategic influencer brings integrity based on truth and trust to everything they do.

Technology, societal shifts, and policy reforms are redefining the foundations of business. Drawing on cutting-edge research and the best papers from the 18th EuroMed Academy of Business Conference, this second volume of a two-volume work brings together leading research to unpack these transformative forces and their implications for organizations worldwide.

From active inference theory and strategic adaptation, to AI adoption in SMEs and sustainability reporting in the oil and gas sector, this volume bridges theory and practice across diverse contexts. Chapters delve into governance narratives in healthcare, determinants of small firm growth, and barriers to global expansion for startups, while exploring emergent phenomena such as metaverse commerce and contactless payment adoption. The book also addresses critical themes of corporate governance, quality of life metrics, and policy-driven innovation.

Combining systematic literature reviews, bibliometric analyses, and empirical investigations, this volume provides a comprehensive resource for scholars, doctoral researchers, and policy experts. It equips readers with insights to understand and influence the interplay between technology, societal values, and regulatory frameworks in shaping the future of business.

Lead effectively across teams, time zones, and business cycles without burning out

In The Whole Human Leader: How to Lead Without Losing Yourself, executive coach Peter Sorgenfrei delivers a framework for sustainable leadership built over more than a decade of coaching executives across 13 countries. Grounded in his own experience of leadership collapse and recovery, this book provides the real stories, practical tools, and mindsets required to lead as a whole person while maintaining clarity, rhythm, and energy.

Centered on the Whole Human Framework, the book shows leaders how to scale functions, manage teams, and navigate cross-functional complexity without sacrificing their wellbeing or relationships. Sorgenfrei draws on experience advising executives at Toyota, Coca-Cola, Nestle, American Express, Eli Lilly, Hyundai, and numerous fast-scaling startups to present leadership techniques that blend strategic effectiveness with personal sustainability.

Readers will also find:

• Practical frameworks, including the Success-Security Matrix and the Whole Human Framework's four domains, for carrying the emotional and strategic load of leading today without burning out or breaking down
• Real-world stories from CEOs and senior leaders navigating the pressures of scaling organizations across multiple countries and time zones
• Tools for maintaining personal clarity and energy while managing teams, stakeholders, and cross-functional complexity simultaneously
• The case for integration over balance: strategies for building sustainable leadership rhythms that go beyond time management to preserve the relationships that make leadership meaningful
• Methods for shifting from survival mode to sustainable performance developed through coaching executives at Fortune 500 companies

Perfect for CEOs, middle managers, founders transitioning from doer to leader, and people managers at high-growth companies, The Whole Human Leader is an honest companion for anyone navigating the weight of modern leadership responsibility.

Dr Shereen Daniels' The Anti-Racist Organization Workbook: Dismantling Systemic Racism in the Workplace sets out a clear way of understanding how systemic racism operates, why well-intended efforts don't work, and what it means to address it seriously, in practice.

This workbook picks up from that point and moves into precise application.

It does not revisit the theory or introduce new language. Instead, it takes the principles set out in the book and applies them directly to your context, and the specific ways these issues show up in your organization.

Structured around the Four-Factor RACE Model (TM), it moves you through a deliberate process that enables you to:

• recognise how the problem shows up, so you move beyond general awareness
• analyse how it is produced and explained, so you can see how current practices, decisions and explanations perpetuate the problem
• commit to a small number of actions, so activity shifts from transactional effort to clear, transformative change with defined ownership
• examine the conditions required for those actions to lead to meaningful and sustained change, irrespective of leadership transitions, periods of pressure, and changing external conditions

The focus is not on statements of intent, zero tolerance approaches, commitments, or diversity, equity and inclusion activity, but on the structural conditions that influence how decisions are made, what is tolerated, what is challenged, what is avoided, and what patterns become visible when you know where to look and what to look for.

Applied consistently, this establishes a shared method for interrogating how work actually happens in practice, making it genuinely possible to move beyond repeated, transactional activity that addresses the symptoms, and towards transformative action and accountability that addresses the underlying root causes.

You already know there is a problem.
You consistently see the impact.

This workbook gives you a structured way to examine what is happening, why it is happening, and what it would take within your organization to change it.

This book is a resource that public relations instructors can use to incorporate artificial intelligence (AI) use into their classes. As public relations professors strive to not only teach the foundations of public relations but help students apply what they learn to actual work in their field, this book contains many exercises and examples of teaching ideas. Every chapter has a focus on a topic that students must learn and understand about working in public relations, and every chapter includes ideas for professors on leading class discussions, creating in-class work and homework, and, finally, incorporating the ever-growing AI use into the classroom.

From marketing research to customer service, understanding the individuals and communities your organization engages with and how to communicate with them is important to success. Almost a century of human studies research from both qualitative humanistic and quantitative science perspectives have helped us to learn what to do -- and what not to do. The last several decades have seen the rise of sensemaking studies to bridge the divide between the qualitative and the quantitative, as well as to improve on what we already know to do while also addressing what not to do when studying humans. The goal of this book is to walk professional and academic researchers from any field or discipline through the process of conducting a sensemaking study. The book is structured to help researchers begin their learning journey from the starting point of the question or questions they have. If a person wonders what sensemaking is, then that question will be specifically address. If they are confused about how to analyze sensemaking data, then that question would bring them to a place later in the book. Thus, the book allows for both beginners and more advanced researchers to learn and improve their use of sensemaking studies in their work. Drawing on different approaches to sensemaking studies, such as Active Sensemaking and Sense-Making Methodology, this book will help anyone who has to understand people to better serve their community. The book is both written for general audience and aligns with online components to help researchers learn in an interactive, experiential process.

Debbie Danowski examines the use of health halos as misleading marketing in the advertising and branding of ultra-processed foods, demonstrating the impacts of messaging on consumer behavior and the health belief model.

This book traces the history of halos to investigate how elements of advertising such as influencer endorsement, visual symbolism, and key phrases like "all natural" are strategically employed to portray food as being healthier than it is.

Analyzing a wide range of examples from fruit snacks and candy to diet foods and meat alternatives, Danowski divides different halo techniques into three main categories-the natural and real halo, the nutrition halo, and the identity halo. These lenses, she posits, can be applied to the health belief model to achieve a fuller understanding of the social, narrative, and psychological tactics long leveraged by corporations to perpetuate health myths and influence consumer choice.

Contemporary Marketing Practices in Africa: Technological and Strategic Perspectives is the first volume in a series of two published to honor Professor Kofi Q. Dadzie's enduring contributions to African business and development scholarship and his leadership in advancing research capacity and elevating global visibility of African scholarship.

This first volume offers a context-rooted examination of how digital technologies, evolving consumer behaviour, and strategic decision-making are reshaping marketing practice and theories across African markets to create and deliver customer value. Departing from traditional Western-centric marketing approaches and drawing on contributions from leading African and international scholars, it presents multidisciplinary insights that address the continent's institutional complexity, cultural diversity, and uneven technological adoption, preparing readers for the ethical and sustainability debates addressed in Volume 2.

This volume will appeal to scholars, graduate students, practitioners, and policymakers seeking a grounded understanding of evolving consumer behaviour, shifting marketing strategies, and technology-driven marketing transformation in African contexts.

In times of skilled-labor shortages, excellent recruiting alone is no longer enough to attract new employees. To be successful in the long term, companies depend on loyal and engaged employees. This professional book introduces the most important elements of the Employee Journey - from pre-boarding to offboarding - and explains how leaders within organizations can create and firmly anchor a successful employee experience.

Numerous concrete recommendations for action, checklists, practical examples, and metrics/KPIs enable quick implementation in one's own practice. A special focus is also placed on the topics of New Work and hybrid/remote work. The book shows how current insights and trends can be integrated into the Employee Journey, thereby fostering strong employee loyalty and satisfaction. This practice-oriented guide is aimed at HR managers and all leaders who want to actively shape the transformation toward a human-centered organization.

Contents

• Fundamentals of the Employee Journey
• The Pre-Boarding Phase
• Onboarding - The Foundation for Employee Retention
• The Employee Retention Phase
• The Development Phase
• The Exit / Offboarding Phase
• Future Perspectives
• The Impact of New Work / Home Office / Remote Work on the Individual Phases of the Employee Journey

The concept of the European City of Science intersects with public marketing in multiple dimensions. This initiative highlights the presence and essential role of scientific institutions within the designated city and emphasizes social initiatives that leverage science to address everyday challenges. The XXIV International Congress on Public and Non-Profit Marketing held in Katowice, Poland focused primarily on the region of Metropolis GZM, which has been undergoing socioeconomic and technological transformation since the 1990s. The enclosed papers presented at the conference discuss the marketing aspects of the post-industrial transformations that are occurring in the region to address the challenges of the 21st Century. It covers marketing perspectives on topics such as health promotion, sustainable development, citizen-friendly public spaces, and citizen science, to name a few. It also addresses the need of rebranding and repositioning of areas within the region that carry past negative perceptions. Collectively, the papers in this book explore how the region can build a new, forward-thinking identity, while also honoring its industrial heritage.

Master the newest methods, tools, and strategies in supply chain management

In The Supply Chain Playbook: How to Transform Planning, Inventory, and Execution into Competitive Power, supply chain planning and transformation expert Marcia Williams, delivers a practical, planning-first guide to transforming supply chain decision-making and execution to move from a largely reactive supply chain management strategy to one that anticipates and responds to challenges before they disrupt business performance.

Williams draws on more than two decades of supply chain experience to provide expert advice for leaders interested in transforming their organizations' supply chains, strengthening cross-functional collaboration and alignment, structuring core planning roles, improving forecasting and demand planning, strengthening supply, inventory, and capacity planning, and more. She explains how to optimize supply, inventory, and materials planning, effectively use existing planning tools, and track useful metrics.

Inside the book:

• Comprehensive discussions of the foundations of traditional supply chain planning and how recent developments - especially those that occurred during the Covid-19 pandemic - have changed the fundamentals
• Detailed walkthroughs of demand planning and forecasting as well as supply planning, inventory management, capacity planning, and materials planning
• Advice for implementing the latest technological developments in your organization's approach to supply chains, including analytics, machine-learning-based demand forecasting, and AI-enabled tools that support better planning decisions
• A clear, practical roadmap for implementing S&OP and S&OE, linking long-term planning decisions with short-term execution through well-defined roles, metrics, and operating cadence.

Filled with detailed case studies and step-by-step strategy guides for working supply chain professionals, The Supply Chain Playbook is a must-have resource for navigating the latest disruptions, opportunities, and technologies that will define the future of supply chain management.

Strategic financial decisions such as mergers and acquisitions are among the most consequential actions firms undertake. Yet, the role of individual executives in shaping these decisions remains insufficiently understood. This book explores how characteristics and personality traits of top management team members are reflected in corporate behavior.

Grounded in Upper Echelons Theory, the book comprises three empirical studies that examine how top executive characteristics shape mergers and acquisitions and corporate communication, with a particular focus on CFO power and CEO narcissism.

By integrating behavioral theory with empirical corporate finance, this book contributes to the growing field of behavioral corporate finance and offers novel insights into the individual-level mechanisms underlying strategic financial decision-making.

This proceedings volume contains selected papers from the 34th International Association for Management of Technology (IAMOT) Conference, held from June 16-19, 2025, in Montreal, Canada. It is the first volume of a two-volume set of conference proceedings focused on technologies for a sustainable future. This book fosters a critical dialogue on technology management as a catalyst for intelligent, open, and responsible organizations and ecosystems. In an era of complexity and rapid technological change, organizations cannot be understood in isolation. Building on the theme of this year's IAMOT conference, the proceedings present innovative ideas rooted in Industry 5.0 and ecosystem thinking. Contributors examine how human, artificial, and organizational intelligence can advance transparency, shared value creation, and systemic responsibility across networks. Covering topics from circular economy and inclusive innovation to data stewardship and collaborative foresight, the book offers technology managers practical insights for adaptive, ethical, and socially attuned interventions. It invites readers to rethink governance and embrace creativity, care, and collective intelligence in navigating complexity.

Over 120 million people are forcibly displaced across the world. Among them are over 42 million refugees, people compelled to leave both their homes and their home nations. Whilst commonly misconceived as a burden, refugees are more enterprising than the rest of the population, with statistics showing that 13% of refugees entering the US become entrepreneurs, versus just 9% of native-born Americans.

The Refugee Advantage reveals how those who have been forced to start again are reshaping the business landscape around the world - for the better.

What defines a refugee, in spirit and substance? What are the qualities and characteristics of those who have fled their native lands, under threat of death and persecution, to start a new life? What do leaders and investors need to know in order to facilitate better business decisions and increased social sensibility?

Intent on changing perceptions and redirecting misunderstandings, The Refugee Advantage offers a research-based yet personal insight, challenging misconceptions surrounding refugees by showcasing them as the accomplished business owners and community contributors they truly are.

From smart investment to entrepreneurial spirit, Dalton T. Sirmans' guidance empowers business owners, HR professionals and readers alike to make informed decisions around hiring, investing, partnerships and more with increased understanding and awareness.

Smoothly navigate leadership challenges by building and maintaining strong relationships

Based on the idea that leaders shouldn't lead alone and that strong relationships are essential for sustainable leadership success, The Trust Circle delivers a practical framework for leadership development, especially during critical career or business transitions. Written by growth strategy and leadership expert Daniel Hallak, this book identifies the different types of relational investors readers need, shows them how to build a personal board of advisors, and sets the stage for them to develop the skills and habits necessary for creating a sustainable leadership career.

Readers will find insights on:

• The concept of "relational investors" who invest in your growth, health, and success by providing stretch, support, and strategy
• Strategies to develop a strong development network, and the importance of intentionality and generosity in building relationships
• Feedback mechanisms to know if you're on the wrong path, like if networking feels "gross"
• Emotional support as the safe harbor in any storm, and advocates as the skeleton key to unlock any door

The Trust Circle is required reading for CEOs, entrepreneurs, and anyone who wants to learn how to lead well for the long term, especially those in times of transition and those facing isolation, loneliness, or burnout.

This book is a comprehensive guide for business leaders, entrepreneurs, and professionals seeking to integrate sustainability into their operations while fostering innovation. As global challenges like climate change and social inequality become more pressing, businesses must adapt by prioritising environmental and social responsibility without sacrificing profitability. This book explores how businesses can innovate to achieve sustainability in a rapidly changing world.

The book covers essential topics that address the most significant issues facing businesses today while showcasing emerging trends and solutions. It begins with exploring sustainability's core concepts, emphasising the transformation of traditional business practices through technology, strategic collaborations, and changing consumer behaviours.

The book's central themes are Supply Chain Transparency and Strategic Supplier Partnerships. It examines how businesses can ensure ethical sourcing, reduce environmental impacts, and foster resilient supplier relationships. Transparency builds trust, reduces inefficiencies, and encourages innovation in sustainable logistics.

In the digital era, M-commerce and E-commerce Business Sustainability are crucial topics. The book explores how mobile commerce and online platforms can prioritise sustainability in a tech-driven retail landscape. It highlights how businesses can use technologies like AI, blockchain, and data analytics to enhance customer experience while minimising environmental impact.

This book offers actionable insights for corporate executives, start-up entrepreneurs, and policymakers, providing the tools necessary to create value through sustainable innovation. By presenting sustainability as a key driver of business success, it encourages readers to rethink how they operate and engage with the world, positioning sustainability as essential for the future of business.